Love in Theory is a multi national award winning portrait studio, with a main focus on weddings and couple shoots with an editorial style and a fashion influence. The company was founded in 2011 by Jacq Searle, who realized that her passion lied in being able to visually storytell the love and vibrant personalities of others. Her calm, kind, and caring disposition has helped enable her to listen closely and empathetically to each of her clients, rendering a special connection with them.

Clients have praised Jacq for her personal touch and warmth, and for being able to understand her couples both as indivuals and a joint entity. Because of this, she is able to create conceptual, thoughtful, and powerful images that surpass the traditional takes on wedding photography and portraiture.

Originally from the San Francisco bay area, she now calls NYC her home and has resided in New York for the past 10 years. There is nothing she enjoys more than spoiling the love of her life: a 70 pound labrador husky named after her favorite movie "Amelie".